Rose Gold Portraits are stills of women in business that are making an impact and sharing their brands with full passion. This special series will highlight women that showcase the topics we talk about in action. These women serve as pillars in their communities and ours!

Raine & Rose nominated Tristyn because of the constant energy and personality she brings to her site, communications, media, and more!

Who are you as a person?

My husband and I were driving in the car one day, probably heading out to pick up a coffee from our favorite local coffee shop.

And he was talking about one of his buddies - one of his many buddies.

It got me thinking. I said, “You know… I only have, like, four close friends, including you. That kinda makes me sad because you have so many friends! You’re gonna be one of those people that has, like…standing room only attendance at your funeral. I’m not gonna have that! I’m gonna have 7 people total, and one of ‘em is probably there by mistake.”

So he told me, “Tristyn. I’m gonna shoot ya straight. You’re probably not going to have a lot of people at your funeral, and believe me, I’m really wondering why you went straight to funerals...

But what you will have? Is a close group of friends and family who will each want to stand up and say how loyal you were to them. How you were the friend who would drop everything and run to them if they had a problem. How you were the friend who they’d call at 3 in the morning if they needed help…including bailing someone else out of jail (true story).”

All of that is the essence of who I really am! I stand up for my people. I may not have very many, but I’ve got their backs - and I'll probably do it with a salted caramel cream cold brew in my left hand. 

Why did you start your business?

Maybe this ties into who I am as a person, haha! But I started my business because I wanted to… well, stand up for my kind of people!

Before I took the jump into my business, I had worked as a high school English teacher. That had to have been one of the worst experiences of my life. It was so bad the last year I taught that on the last day of school, one of the vice principals gave me a bouquet of flowers to apologize for their lack of support and for the way they treated me the whole year.

From there, I landed a role as a content and copywriter for Georgia Aquarium! Now that was an awesome job, simply because I got to write about all of the amazing animals we rescued and helped. Plus, I got to be around them all day. *heart eyes*

But, what I realized from both jobs was that… my own decisions, my own experience and knowledge were always taken into account last - even though it was my job, my livelihood, and my income on the line. Decisions were made about how I should be doing my job from people who had never done my job or who hadn't done it in decades. And I just couldn't understand why I wasn't being heard when I was the one in the trenches.

I quickly found out I was just not cut out for corporate life. I wanted to hold the cards. I wanted to be in control of how often I worked, where I worked (gooodbyeee to windowless offices!), and how much I got paid.

And I wanted to help other women do the same thing! That’s why I founded my copywriting studio for creatives - to help women find more success in their businesses so they never have to go back to corporate life (if they don’t want to)!

If you want other women in biz to know one thing, what would it be?

On top of being a wholeheartedly loyal person, I am also a deeply anxious perfectionist. And I’ve had certain ideas throughout running my business that I’ve put on the backburner or that I’ve waited sooo long to get out into the world because I was afraid it wasn’t perfect.

I think this is something a lot of us women business owners have to deal with. We have to battle that anxious perfectionism monster day in and day out. And in an age of social media, where we’re constantly comparing ourselves to what other people are doing — it gets even more difficult to get perfectionism in check.

So, if I could tell other women in business one thing, it’d be this: put it out there. Perfect or not. Done is better than nothing. You can always go back and change it. You can always go back and tweak things, improve things, etc.

But waiting to put things out there because it’s not to your standard of perfection is kinda like trying to run a marathon with your shoes tied together. Meanwhile, all the other people (with half your talent) are passing you by.

Get yourself out there, girl! People want to hear from you. People find value in what you do! So do it scared, do it anxious, do it whatever way you have to - but don’t wait until it’s perfect.

What results stick out to you the most about Pinterest’s take on “Tristyn Aesthetic?”

Oh, this one was fun!

So, when I type in my name, it automatically tries to change it to “Tristan aesthetic.” And that brings a totally different vibe that doesn’t feel like me.

But if you force it to be “Tristyn aesthetic,” then you get the vibe that is definitely my aesthetic.

Most everything are text posts that are super inspirational in a, “I’m not gonna beat around the bush to tell you what you need to hear,” type of way. And that is definitely me, haha!

There’s also this sense of like … liberated rebelliousness that I’m totally loving! Maybe everyone needs juuust a pinch of “Tristyn aesthetic” (Pinterest’s version) in their lives!

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Find Tristyn’s website at the button below or find her on Insta @sipsyink